Head of Media Buying
Limassol
About Us:
We are Alpha Affiliates, the preeminent hub for ambitious individuals poised to dominate the iGaming sphere.
We emerged in 2012 as the top partner program for gambling and betting. Our excellence and innovation shine through with licenses from the esteemed Malta Gaming Authority and Curacao, covering 10 unique brands.
Our simple goal is to change the game rules and rise to the top, supported by a vast network spanning 38 countries and boasting over 15,000 partners.
Join us and find a close-knit community of ambitious professionals ready to grow and expand!
Responsibilities
- Develop and implement media buying strategies to attract players to the platform.
- Manage a team of media buyers and coordinate their work.
- Optimize advertising campaigns across different platforms (Google, Facebook, DSP, native networks, etc.).
- Handle budgets, allocate funds, and monitor the efficiency of ad spend.
- Analyze and report on key metrics (ROI, CPA, LTV, etc.).
- Manage relationships with ad suppliers and partners.
- Evaluate and implement new advertising technologies and platforms to improve buying efficiency.
Requirements
- Experience in media buying in iGaming or related industries (3-5 years).
- Deep understanding of paid advertising channels (PPC, Programmatic, Mobile, etc.).
- Experience managing large advertising budgets and leading a team.
- Strong analytical skills, ability to work with data and metrics (Google Analytics, Adjust, etc.).
- Knowledge of tools for optimizing and automating advertising campaigns.
- Ability to work in a fast-paced, highly competitive environment.
Conditions
- Comfortable office in Limassol, Cyprus.
- Relocation assistance for those ready to embark on a new adventure.
- Competitive compensation package ensures your hard work is rewarded.
- Join a friendly and professional team committed to excellence.
- Enjoy a shortened working day for improved work-life balance.
- Benefit from 21 working days of vacation to rejuvenate and recharge.