CMO

Develop and Execute Marketing Strategy:

• Create and implement a comprehensive marketing strategy aligned with business goals and objectives.
• Lead the development of marketing plans for new product launches and promotional campaigns.

Brand Management:

• Build and maintain a strong and differentiated brand identity in the highly competitive iGaming market.
• Ensure brand consistency across all channels and communication materials.

Customer Acquisition and Retention:

• Develop and execute customer acquisition and retention strategies.
• Implement data-driven approaches to optimize customer lifetime value.

Digital Marketing:

• Oversee digital marketing initiatives, including SEO, SEM, social media, and affiliate marketing.
• Utilize analytics to measure and optimize digital marketing performance.

Content Strategy:

• Develop a compelling content strategy to engage and retain users.
• Collaborate with content creators, influencers, and affiliates to amplify the brand.

Partnerships and Collaborations:

• Identify and establish strategic partnerships to expand brand reach and presence.
• Negotiate and manage relationships with marketing partners and vendors.

Market Research and Competitive Analysis:

• Stay abreast of industry trends, market conditions, and competitors.
• Conduct regular market research to identify new opportunities and threats.

Team Leadership:

• Build and lead a high-performing marketing team.
• Foster a collaborative and innovative work environment.